Planning Services

PRAXIS121 and its partners will support you in both the planning and the engagement phase of your growth journey. Our engagement model addresses all 3 sides of the synergy cube: the consumer/ shopper, the retail partner and the brand/ manufacturer, thus improving the chances of implementation and longevity for your initiatives.


Drivers and Barriers, Path to Purchase, Instore Behaviour, Trends identification


Retail data, Shopper Panel metrics, Customer data


Competition Analysis, Primary Retailer input, Physical and virtual market visit.

Consumer Products’ Experience